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Since its first discovery, Botox has gained much popularity, especially in the last few years. And it is no wonder why and how quickly it has grown to become as popular as it is today. More and more spas seem to include Botox as a part of their regular services, and today we thought about explaining why your spa should join the group!
What is Botox?
Botox is an injectable wrinkle muscle relaxer, derived from the bacterium Clostridium botulinum, found around nature such as lakes, soils, and forests, apart from being found in the intestines of many mammals and fish. At a certain point in time, the bacterium produces the deadly neurotoxin, called botulinum toxin. It is the botulinum toxin that has proven therapeutic protein that is used to erase visible fine lines and wrinkles efficiently. In 2016, research showed that around 7.23 million Botox procedures had been performed around the United States, making Botox extremely popular among Americans.
But Botox is not only used for aesthetic applications. It is also widely being used to treat certain medical conditions such as eye squints, migraines, and excessive sweating, among others. In fact, there has been great success achieved through the use of Botox.
The procedure involves diluting the Botox powder in saline and then injecting it directly into the neuromuscular tissue. Usually, 3-5 injections of botulinum toxin A are administrated. It can take up to 72 hours for the first visible results to be noticed. Botox is widely being used to treat the fine lines and wrinkles in the area between the eyebrows and the area around the eyes. The injection is known to cause only mild pain, not so much different from getting a blood sample for blood work.
As for its effects and how long do they last, it really depends on a variety of factors. For most people, however, the effects last around three to four months, which means that they will need to get another Botox injection if they want to continue seeing results in the future. Again, factors such as age, diet, sun exposure, and sun damage, and whether you are a smoker or not, are known to influence the effects of Botox.
Minor bruising and visible redness at the injection site is expected to occur. Other than that, there is a low risk of additional side-effects happening. The list of potential side-effects would include dry eyes, double vision, swelling or dropping in the eyelid area, allergic reaction, and headache.
The average cost of Botox can variate between $250 and $350, depending on where you live. Some practitioners may charge a different price, depending on which area is being treated with the use of Botox.
How does it work?
We mentioned Botox is a neurotoxin. It works by preventing the signals from the nerve cells to reach the muscle cells, thus causing them to be temporary paralyze. In order to achieve this effect, Botox prevents the release of a certain chemical messenger, called acetylcholine. Acetylcholine works by causing the muscles to contract. So when its release is prevented by the presence of Botox, the muscle will no longer be able to contract, allowing them to become less stiff. Botulinum toxin will prevent abnormal muscle contractions, which contribute to your more visible fine lines and wrinkles.
Why every good spa center needs Botox?
So finally we reach the question that brought us here in the first place – Why you need this service at a good spa? Maybe you are a spa owner, or you are soon-to-be a spa owner, thinking about opening your own spa where people can come and relax, feeling more at peace, and more beautiful than ever when they leave the spa. If that is the case, then you probably have done some market research, looking for the best services that you can offer to your customers. And if you are reading today’s article so far, then you have to be interested in including Botox as a part of your services.
You see, the popularity of Botox is growing and growing each day. We hardly think that anyone would make a mistake by including Botox as a part of their spa services, thinking about how many people are in love with Botox. More and more people seem to turn to Botox to get their annoying fine lines and wrinkles finally removed for good.
The truth is that Botox has grown to become a top day spa service, next to eyebrow threading, massage, and chemical peels. If you think about it, there is a greater chance of people passing through your spa once they learn that it does not offer a Botox service, so you might as well end up losing customers.
Another card that you can play is to offer your Botox services at a lower price than that offered at the other spa services nearby. Once people learn about the cheaper, yet just as effective, Botox next door, they will end up switching their usual spa at the end. And once that they have come to you, the chances are that they will end up using other services at your spa during their visit, which only means an opportunity for your business to grow.
With more and more people becoming interested in starting experimenting with the use of Botox to finally get rid of all of those annoying fine lines and wrinkles, adding Botox on your list of services sounds like a pretty smart idea, does it not? We encourage each and every one of you spa owners out there, to carefully consider the idea of adding a Botox service to available services at your spa, to maximize your business popularity and attract more customers than ever.